Because everyone else is doing it... and you'll all forget about it sooner or later:
Spoiler
Filters utilized to try to minimize the nose-enlarging glare on this devious cellphone selfie. It sorta works AND makes me seem very mysterious and unique. Perhaps you won't forget this after all.
忍ぶれど色にいでにけりわが恋はものや思ふと人の問ふまで ― 平兼盛
“If I seem to wander, if I seem to stray, remember that true stories seldom take the straightest way.” ― Kvothe, in The Name of the Wind
What were the use of my creation if I were entirely contained here?